On Monday Microsoft announced that Bing Ads are now available in Australia and New Zealand.
This month earlier, Microsoft released some stats about Bing Ads and the Yahoo Bing Network. The network has 159 million unique searchers, 51 million of which don’t use Google, the company said. That was with the network active in 25 international markets.
According to Microsoft Advertising Search Group GM David Pann said over the last year click volume has increased 25%. During that time, Bing Ads have received over 1,000 platform features and improvements.