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Google Analytics & AdWords Gets Bulk Account Linking

Posted on April 9, 2014

bulk-linking

Google announced the new linking process. The new linking process allows you to link multiple AdWords accounts all at once. This enables more tightly controlled linking access for each Google Analytics property. 

Many Google Analytics users have multiple AdWords accounts. Until now, each AdWords account had to be individually linked. The new account linking wizard allows you to select any of the AdWords accounts in which you have Administrative access.

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