Over the past two years, it has become copiously clear that authorship will continue to play an increasingly important role in how Google decides when and how to rank some types of content in search results.
Today Google’s Matt Cutts put out a new Webmaster Help video, He gives replies to the user-submitted question:
Will Google be evaluating the use of rel=”author” moving forward as more sites use the feature on generic, non-article/news pages, such as the home page or an about page?