Google recently announced structured data testing tool, renamed and new version of the rich snippets testing tool. They added some updates like cleaned up to the user interface, have improved to the rendering of the rich snippets and added in many languages. According to the Google Webmaster tool,
it includes the following updates:
1. An improved display in rich snippets in the testing tool to better much how they are appear in search result.
2. A new visual design to make it clear what structured data it can extract from the page and how it will be appear in search result.
3. This tool is now available in more languages like Arabic, French, Spanish, and many more.
This tool works with all supported rich snippet and authorship markup including products, authors, music, recipes, events, reviews and others. This is located in same URL like in the previous testing tool
In this tool you can able to enter URL of your web site or HTML code of your site. After giving the URL or HTML code click the preview button in the same page. It will give you the detail of how your site has been appearing in web.
The image goes here:
http://www.google.com/webmasters/tools/richsnippets?url=www.devims.com&html=
But the disadvantage is HTML option will allows you only 1500 characters, over length text will removed from the box, this makes the testing very difficult to the largest sites.
This page also giving the information about the linked author profile, publisher details with verified or not (if you’re not verified please follow the steps(I have attached the word file in mail (Linking Google + to page)the link will goes here)), relationship (name, URL of site) and properties like image, type, title, URL, site-name, app-id and location details.
In same page under examples section includes authors, events, people, reviews and others. In the application section, under the Extracted structured data including the details like logoimgUrl, logohrefurl, datepublished, sofwareversion, operating system details, number of downloaded, file size and others.
Application section: whenever you make mark up to your web page. Google can identify it and when any user searches for application, it is use this information to better display your application details in your search result. It is having the so many properties: name, URL, image, offers, contentRating, screenshots etc.
Author section: It includes the details of author verified or not, if no then there is method “Authorship verification by email” to verify your author ship. For this you have to enter the G+ profile address.
http://www.google.com/webmasters/tools/richsnippets?url=http%3A%2F%2Fwww.mattcutts.com%2Fblog%2Fthoughts-on-google-instant%2F&html=
Event section: Whenever event information is marked up in the web page, Google can identify it and make that information available on search result pages. It includes the information such as an event’s title, date, and venue can help users decide which pages to click on in search results.
Product section: if your website is belongs to product based this section giving the information price, availability, and review ratings.
Review section: review information is marked up in your website. Google can identify it and used to present the information on your page. Review information means ratings and descriptions.
Recipe section: the main goal of the recipe section is to provide the information about the specific cooking. If your website contain this information, whenever you markup that in your web page, Google will identify that and make the information available in search page.
In other sections contains the information of family name, address, locality name, which products are your site will offering and coast of the products etc. The comments from the users seem to be positive and that it is a big step in usability of the non-technical users.